upcoming on 10/27:

“water of life”

Dive into the depths of enchantment with our latest haute couture collection, "Water of Life 生命之水." Inspired by the ethereal beauty and mystique of the ocean, this collection transcends mere fashion, inviting you to explore the vital essence of water—our lifeblood and the heartbeat of our planet.

2024 joanna jia couture fashion exhibition

OCTOBER 27, 2024 6 PM | AQUARIUM OF THE BAY

The International Ladies Charity Federation and the Aquarium of the Bay presents the 2024 Joanna Jia Couture Fashion Exhibition! Join us for an exclusive and one-of-a-kind showcase of the latest collections of Joanna Jia Couture at the Aquarium of the Bay on San Francisco's famous Pier 39. This fashion show will transform the aquarium into an immersive underwater stage, which has never been done before. You’ll see the first debut of Joanna Jia’s new couture collection “Water of Life”.

Join us on this transformative journey, where fashion meets meaning, and let the allure of the ocean inspire a renewed commitment to its preservation. "Water of Life" invites you to experience fashion as not just a garment, but as a message—a celebration of life, beauty, and our shared responsibility to safeguard the treasures of the deep.

ABOUT THE COLLECTION

Each piece is a homage to the mesmerizing wonders of the sea, intricately crafted to evoke the fluidity and grace of ocean waves. Silks flow like gentle tides, while iridescent fabrics shimmer with the colors of coral reefs and sunlit shallows. Delicate details mirror the intricate patterns of sea life, from the intricate lacework resembling delicate coral formations to bold silhouettes reminiscent of graceful marine creatures.

Beyond its aesthetic allure, "Water of Life" serves as a poignant reminder of the importance of ocean conservation. As we celebrate the beauty of our oceans, we also reflect on the responsibility we share to protect these vital ecosystems. Each garment is imbued with a sense of purpose, urging us to appreciate the profound connection between water and life.

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